Shaped the interaction model for a 0→1 agentic AI product, turning early research into product direction, prototypes, and roadmap decisions.
Helped turn a fragmented personalization effort into a shared enterprise direction, aligning stakeholders around priority customer segments, communications, current-state gaps, and a North Star for the future.
Designed a physical–digital wellbeing system that turns moments of stress into grounding, reflection, and a growing record of coping over time.
Converged three competing directions for LinkedIn’s first mobile Boosting experience into a clearer product direction and MVP.
Translated frontline research into service-design opportunities that shaped Amtrak’s future customer experience and executive priorities.
Redesigned a complex data platform to make core workflows clearer and easier to use, iterating through usability testing and design refinement.